DIGITAL WORKFORCE ON THE EXAMPLE OF THE WIZLINK UTILITY SOFTWARE
The purpose of this article is to attempt to signal the change of the paradigm of thinking about the work force responsible for performing digital work in the organizations. The emergence of Robotic Process Automation software that performs tasks in a digital environment on the model of employee-users generates many challenges. They must be faced by not onlyauthors of these Information Technology tools, but business managers and researchers of social processes as well. The example discussed in this research has been developed by Polish teams. Its features (as a consequence of the adopted assumptions) make it an innovative product on the Robotic Process Automation market. The research sample were 150 executives from companies of different sizes. All of them were surveyed, and 87 participated in further in-depth interviews. The results made it possible to formulate comments on the effectiveness of work performed with the use of the business software.