“INNOVATIVE TECHNOLOGIES FOR COMPANY MARKETING PROCESS – FROM 4P TO 4E: THE CASE OF LEGO GROUP” (2022) Mokslo taikomieji tyrimai / Applied Research, 2(18), pp. 158–167. Available at: https://ojs.kaunokolegija.lt/index.php/mttlk/article/view/566 (Accessed: 19 August 2025).